With Rouge Pur Couture The Mats, lips are adorned with deep, intense shades and matte radiance. Heroic, forbidden, passionate, seductive, scandalous. An iconic Couture colour, red projects all its theatrical panache in a matte, stretch-leather look that rocks!

• Perfect balance;
• Intensity. Ultra-concentrated in pigments and organic lacquers, the colour stays remarkably true and radiant
• Radiance. The luminous matte effect is achieved using a silicone gel, more than 25% of the formula, that has a soft, velvety feel, diffuses light and makes the colour glow to its core
• Comfort. The ultra-light, non-oily silicone gel combined with spherical powders makes the lipstick glide on with the greatest of ease. Jojoba oil blended with emollient agents ensures comfort and 4-hour moisture
• 3g